I am not sure where exactly I picked it up, but I got a real nasty virus of some kind a couple of days ago.
Ran Malware Bytes, MSE, avast free, crapcleaner, and this thing would reinstall loads more and different adware as soon as I thought everything had been cleaned. I also tried the Kaspersky Rescue Disk, and TDSS tool... neither one found anything. But I'd reboot, and sure enough, more crapware.
Found Emsisoft Anti-Malware, ran that. It found a bunch of stuff. I attached the quarantine list and log for reference.
After reboot, I opened Chrome and still had "Dealz" installed